Introduction
A Briefest of Histories

Further Information:

• The legal issues affecting a new brand name
• The legal issues affecting a new logo
• The legal issues affecting a new design
• Protecting a new brand name or new logo
• Protecting new designs
• Protecting ideas
• A Trade Mark Attorney
• Enforcement
• Defending a trade mark
• Defending other IP rights
• Delimitation of rights
• Licensing
• Franchising
• Exploitation of IP rights
• Exploitation of Intellectual Property rights: raising funds and securitisation
• Intellectual Property Rights as investments
• Acquisition and transfer
• Registration of transactions
• E-commerce and the internet
• Trade Marks and the internet/e-commerce
• Domain names, “ownership” of a name and cyber-squatting
• Disputing domain names
• Websites and e-commerce – legal issues
• Contractual issues in e-commerce
• The legal issues affecting advertising
• Intellectual Property and Insurance
• Intellectual Property and Insolvency: A topical subject in these economically challenging times.
Insolvency practitioners are becoming more aware of the importance of the Intellectual Property rights
of companies as they represent value that can be unlocked (for example, in websites, software, client
lists, brands, product designs, know how, innovations and inventions). Those assets need to be
identified, verified and, wherever necessary and possible, secured. It is not unknown for former
members of the management of a failed business to approach the relevant insolvency practitioners
with a view to acquiring the Intellectual Property rights with the backing of a new venture. If not
acquired, those assets will eventually become government property.

© 2008 Decisis Limited.